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“Suber’s genuine understanding of how the film business operates makes his advice to young filmmakers sound, inspiring and, above all, useful.”
— Geoffrey Gilmore, Director, Sundance Film Festival, 1990-2010; Chief Creative Officer, Tribeca Enterprises
“Howard Suber’s understanding of film storytelling fills the pages of this wise, liberating book. Much of it is surprisingly contrary to what ‘everyone knows.’ A remarkable work.”
— Francis Ford Coppola
“Filmmakers, scholars, and anyone else with a serious interest in film can rejoice. A fascinating and thought-provoking work.”
— Alexander Payne
When I first started teaching at UCLA in the late 60’s, Eastman Kodak made the film stock that was used in every academy award-winning film, as it had since 1928 and would continue to do until 2008. It made 90% of all film shot in the United States and 85% of all cameras sold here. It is hard to think of another American company that such total control of the U.S. market.
The article linked below, translated from the German newspaper, Der Spiegel, talks about what led Kodak to declare bankruptcy a few months ago, and makes the point that the digital camera was, in fact, invented at Eastman Kodak, but not developed there.
The reason for that is a familiar and pretty consistent one: they were afraid of cannibalizing their existing product line. Like so many other companies that have followed a similar trajectory, they knew the good old days were going to end, but they were going to hold on to what they had as long as they could. A sort of controlled suicide. Read more
The biblical book of Ecclesiastes famously declares there is “nothing new under the sun,” and for most of human history, including our own time, that has been generally true. The one great, ever-increasing, and ever-more-important area of life in which this is not true is technology.
However, where there is the most creation there is also the most death. The faster new technologies are created, the faster older technologies die.
We are living through a historic period in film history. Film, the medium that has been used as a recording and distribution medium for 110 years, is right now going the way of wax cylinders, vinyl and wire recordings, black and white television, audio and video tape, laser discs, and other forms of recording media.
The article linked below deals with the death of film as a medium of distribution and, the article predicts, a thousand existing theaters in the U.S. will not be able to afford to convert from film to digital. Read more